I came across an article in a recent issue of FastCompany Business Magazine about the behind-the-scenes business of the UFC. Mixed Martial Arts has enjoyed an explosion in popularity, going from underground to primetime in little more than a decade. Which is impressive. And the guys behind UFC – along with their “if we can dream it we can do it” mentality – have a lot to do with that growth. If you’re a UFC fan than I think you’ll find this to be a fascinating read. And if you’re not a fan, it’s still worth a read as yet more evidence that we are all capable of accomplishing what we set our minds to!
LINK: FASTCOMPANY – Is This A Business? UFC Tries To Prove It’s Capable Of A Knockout
Image by Mark Richardson, Flickr. Used by Permission Under Creative Commons License.
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